A panel comprising representatives from the media, sport and Sport Australia will judge the entries.
With the exception of the Lifetime achievement award for contribution to sports journalism, a minimum four finalists will be selected in each category. The winners will be announced in February 2021, and published on the Sport Australia website.
Judges will make their decisions based solely on the material provided by entrants. Entrants should not expect feedback from the judging panel about their entry.
Many factors are taken into account, such as (in no specific order):
- use of medium
- news value
- writing and/or editing
- technical excellence
- public benefit
- creative flair.